Innovative Food Holdings to Present at the 27th Annual ROTH Conference

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Innovative Food Holdings, Inc. (IVFH), a leading nationwide provider of specialty foods, gourmet specialty meals, gluten free foods, and direct from source artisanal foods, today announced that Sam Klepfish CEO, and Vojkan Dimitrijevic, Chief Financial Officer of The Fresh Diet, will present at the 27th Annual ROTH Conference to be held on March 8-11, 2015 at The Ritz Carlton, Laguna Niguel, Dana Point, CA.

Innovative Food Holdings will be presenting on Tuesday, March 10, 2015 at 8 a.m. PT. The presentation will be available for the public to access at http://wsw.com/webcast/roth29/ivfh. Innovative Food Holdings will also be available for one-on-one meetings during the days of March 9th and 10th. To schedule a one-on-one meeting with Innovative Food Holdings please contact Roth at OneonOneRequests@roth.com. For more information about the conference, please visit www.roth.com.

About Innovative Food Holdings, Inc.

Innovative Food Holdings’ subsidiaries distribute the highest quality, specialty foods to foodservice businesses nationwide and offer freshly prepared meals and ingredients directly to consumers across the country through a proprietary specialty food platform.

In the foodservice space, Innovative Food Holdings industry leading specialty food foodservice distribution programs offer over 7,000 specialty food, direct from source, organic, artisanal and gluten free products, which are used on a daily basis by approximately 40,000 of the leading professional chefs across the entire United States.

In the direct to consumer channel, The Fresh Diet, Inc. (www.thefreshdiet.com) is the nationwide leader in the freshly prepared gourmet meal sector, using the finest specialty ingredients. The meals are delivered directly, from kitchen to doorstep, to consumers in 12 states, 44 metropolitan areas and over 570 cities and towns across the country using the Fresh Diet® platform. The Fresh Diet is a wholly owned subsidiary of Innovative Food Holdings.

Forward-Looking Statements

This release contains forward-looking statements and information relating to Innovative Food Holdings, Inc. (the “Company”) that are based on the current beliefs of the Company’s management, as well as assumptions made by, and information currently available to, the Company. Such statements reflect the current views of the Company with respect to future events and are subject to certain assumptions, including those described in this release. Should one or more of these underlying assumptions prove incorrect, actual results may vary materially from those described herein as “should”, “could”, “anticipate”, “believe”, “intend”, “plan”, “might”, “potentially” or “expect.” The Company does not intend to update these forward-looking statements. Information about third parties was supplied to the company by third parties and we accept no reasonability for its accuracy.

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